Senior Manager, Marketing AI Operations

Role Description

We're hiring a Senior Manager to use marketing operations as a lever to change what's possible, combining agent-native systems, rigorous pipeline intelligence, and disciplined execution to make an agile marketing org run like it's twice the size. You'll stand up and drive Marketing's Agent Center of Excellence, manage the ICs who run our MarTech, Marketing Ops, and Airtable campaign-management systems, and own the highest-stakes work that doesn't fit neatly inside any one function. You'll do it as a player-coach: building and shipping agents yourself, guiding the people who do, and operating with broad visibility across the org and a direct line to the VP of Marketing.

• Own Marketing's Agent Center of Excellence.
• Drive the marketing team's agent and agentic-workflow strategy end-to-end, from tool evaluation and use-case prioritization to agent development, maintenance, and adoption.
• Co-design and ship AI agents (on Airtable, Hyperagent, Claude, and others) with business owners to automate high-volume, repeatable marketing work.
• Maintain the agent fleet as living infrastructure.
• Treat the agents and skills the marketing team already relies on as production systems: named owners, versioning, and measurable output.
• Lead the most complex builds yourself and create the framework for how the team evaluates, adopts, and governs AI responsibly.
• Raise the AI-fluency floor across all of marketing.
• Separate what's genuinely useful from hype and give the team a clear point of view on where to invest attention.
• Manage the ICs who own MarTech, Marketing Ops, and Airtable campaign management.
• Set direction, grow their agent-engineering capability, and stay hands-on-keyboard yourself.
• Evolve MOPs into a system that uses AI agents and automation to support predictable pipeline and clean lead management.
• Drive Airtable MarketingCentral's evolution into an intelligent ops layer and source of truth for how campaigns are briefed, scoped, prioritized, and handed off.
• Define and govern the martech stack: what you use, why, and how it connects, with a bias toward consolidation and AI-native tooling.
• Own the highest-priority cross-functional initiatives — the ones that need someone with full context on marketing strategy, operations, and data to drive to a clean outcome.

Qualifications

• You've personally built and shipped AI agents or automated workflows, not just evaluated tools.
• You've used LLMs to change how you work.
• You come from marketing and know the engine: demand gen, lifecycle, campaign and lead ops, and the martech that runs them (Marketo, Salesforce, or equivalent).
• You're technical and data-savvy: comfortable in SQL and data models, reasoning about APIs and integrations, and light scripting — enough to build, debug, and architect systems, not just spec them.
• You've led MOPs or RevOps at a B2B SaaS company as a strategic function and pushed it past campaign support.
• You've made data legible to executives by building the narrative, not just reporting the numbers.
• You've managed technical ICs and know how to create direction for people whose work is hard to scope.
• You see AI adoption as a systems problem. You build the infrastructure and workflows that make AI useful across a team, not just training decks that explain it.
• You thrive in ambiguous, fast-moving environments where the scope expands with what you can build.

Benefits

• Opportunity to receive benefits.
• Restricted stock units.
• May include incentive compensation.

Compensation

• For work locations in the San Francisco Bay Area, Seattle, New York City, and Los Angeles, the base salary range for this role is: $184,000 — $260,600 USD.
• For all other work locations (including remote), the base salary range for this role is: $166,000 — $234,800 USD.