Marketing Operations Manager

Role Description

The Marketing Operations Manager will serve as Learning.com’s HubSpot owner and primary marketing systems operator, sitting within the Revenue Operations team. This role is responsible for building and maintaining the HubSpot infrastructure that powers campaign execution, lead management, automations, and marketing performance visibility. Reporting to the Director of Revenue Operations, this person will work as a close partner to the Salesforce Administrator—aligning on data architecture, lead flow, and system integration to ensure HubSpot and Salesforce operate as a cohesive revenue platform. The ideal candidate is a HubSpot-native operator who is as comfortable building nurture workflows as they are troubleshooting sync errors and maintain a strong marketing analytics perspective for data driven recommendations.

Qualifications

• 5+ years of hands-on HubSpot administration experience—workflows, lead scoring, lifecycle stages, email, forms, landing pages, and reporting.
• HubSpot certifications a plus (Marketing Hub, Operations Hub, or Marketing Software).
• Deep familiarity with HubSpot’s native Salesforce integration—including sync configuration, field mapping, inclusion lists, and troubleshooting.
• Experience building and managing nurture programs, behavioral triggers, and smart segmentation in HubSpot.
• Bachelor’s degree in Marketing, Business, or a related field.
• EdTech experience a plus.
• Knowledge, experience, and an overall curiosity leveraging artificial intelligence (AI) for optimization of marketing and business practices.

Requirements

• Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
• Proficiency in data analysis tools.
• Excellent reporting skills with the ability to create clear, concise, and visually appealing reports and dashboards and presentations.
• Strong communication skills, capable of presenting data-driven insights to both technical and non-technical stakeholders.
• High attention to detail with a commitment to accuracy and data integrity.
• Strong problem-solving skills with the ability to identify issues and develop effective solutions.
• Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
• Strong organizational skills with the ability to work independently and as part of a team.

Benefits

• Comprehensive and competitive benefit package including medical/dental/vision coverage.
• 401k plan with matching.
• Long and Short-term disability and Life insurance.
• Employee Assistance Program.
• Flexible Spending & Health Savings accounts.
• Health, wellness, and professional development benefits.