Marketing Operations Manager

Role Description

Marketing at Turing runs on systems, data, and precision. As our Marketing Operations Manager, you will own the infrastructure that ties it all together, from the MarTech stack and lead lifecycle to attribution, reporting, and campaign execution. This is a high-ownership IC role at the intersection of technology, data, and strategy.

You'll be the primary owner of HubSpot, our marketing automation backbone, and the go-to operational partner for Field Marketing, Product Marketing, Content, and Web. You'll bring rigor to our processes, scalability to our systems, and clarity to how we measure what's working.

What You'll Do

• Own the MarTech stack
  • Administer and optimize HubSpot across workflows, lifecycle stages, lead scoring, forms, lists, and integrations
  • Manage the HubSpot–Salesforce integration, ensuring clean data sync, accurate lead routing, and reliable handoffs to the Revenue team
  • Evaluate the broader tool ecosystem and advocate for the right investments; maintain clear documentation of all systems and processes
• Lead lifecycle & attribution
  • Own lead attribution end-to-end - source tracking, UTM hygiene, form-to-CRM mapping, and lifecycle stage accuracy
  • Proactively identify and resolve gaps in data flow between marketing and sales systems
  • Maintain database health: segmentation integrity, contact hygiene, suppression lists, and compliance
• Campaign operations & email execution
  • Partner with Field Marketing, Product Marketing, and Content teams to build, QA, schedule, and deploy campaigns in HubSpot
  • Own list segmentation and audience targeting for all marketing sends; manage deliverability and engagement monitoring
  • Experience with event lead capture tools and lead scanning integrations
  • Establish and enforce operational standards that make the team faster and less error-prone
• Reporting & analytics
  • Build and maintain dashboards that give leadership clear visibility into pipeline contribution and channel performance
  • Support Field Marketing and Product Marketing with pre/post reporting, budget tracking, and opportunity influence attribution
  • Surface insights proactively (not just metrics) so the team can act on what they learn
• Cross-functional enablement
  • Serve as the operational hub for the marketing org, supporting Field Marketing, Data Operations, Product Marketing, Content, and Web/SEO with tooling, process, and execution needs
  • Partner with Revenue Operations on shared reporting standards and CRM alignment
  • Document processes and build systems that scale beyond any single person

Qualifications

• 3–5 years of experience in marketing operations or a MarTech-focused role at a fast-paced B2B technology company
• Deep, hands-on HubSpot expertise - workflows, custom properties, list segmentation, lifecycle stage management, lead scoring, and CRM integrations; HubSpot certification a strong plus
• Working knowledge of Salesforce - able to navigate the data model, build reports, and troubleshoot sync issues
• Strong data skills: comfortable in Google Sheets for bulk uploads, data enrichment, and list management; experience with BI tools or marketing analytics platforms a plus
• Highly detail-oriented and responsive. You catch things before they slip, manage deadlines proactively, and keep stakeholders informed without being asked
• A proactive, systems-thinking mindset - you solve problems before they're reported, and you document solutions so they stick
• Comfortable using AI tools to accelerate your work, whether for workflow ideation, copywriting, data analysis, or process documentation
• Clear communicator who can translate technical operations into plain language for non-technical stakeholders

What Success Looks Like

• 30 days: HubSpot audit complete with a prioritized list of fixes. All active workflows documented. You've embedded with Field Marketing, Data Operations, Product Marketing, Content, and RevOps and know what's broken and what's working.
• 60 days: Top gaps addressed, reporting dashboards live for leadership, and campaign operations running to a repeatable, documented standard.
• 180 days: Marketing leadership trusts the data. Your key stakeholders rely on you as a strategic partner, not just an executor. The MarTech stack is cleaner, faster, and better documented than when you joined.

Benefits

• High ownership and visibility - direct influence over how Turing's marketing engine operates and scales
• Partner directly with senior marketing leadership and cross-functional teams across field marketing, data operations, product marketing, content, and revenue
• Work at a company at the center of the AI moment and moves accordingly
• A team that values rigor, intellectual curiosity, and getting things right

Values

• We are client first: We put our clients at the center of everything we do, because their success is the ultimate measure of our value.
• We work at Start-Up Speed: We move fast, stay agile and favor action because momentum is the foundation of perfection.
• We are AI forward: We help our clients build the future of AI and implement it in our own roles and workflow to amplify productivity.

Advantages of joining Turing

• Amazing work culture (Super collaborative & supportive work environment; 5 days a week)
• Awesome colleagues (Surround yourself with top talent from Meta, Google, LinkedIn etc. as well as people with deep startup experience)
• Competitive compensation
• Flexible working hours

Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. Turing is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics. At Turing we are dedicated to building a diverse, inclusive and authentic workplace and celebrate authenticity, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

For applicants from the European Union, please review Turing's GDPR notice here.