Global Partner Marketing Manager
Lastpass
In this senior role, you will lead partner marketing across NA, EMEA and APAC. You will grow revenue through strategic campaigns and cross-functional collaboration — helping LastPass deliver on its mission to give everyone seamless access to everything they need to work, move fast, and stay protected.
About the team:
At LastPass, we are a channel-first organisation — this team sits at the heart of our go-to-market execution across NA, EMA and APAC. You will bring deep partner marketing expertise to a high-trust environment, contribute bold ideas, and work alongside colleagues who live by radical candor and a genuine winning-together mindset.
If you are passionate about complex problem solving and motivated by scale, then this is the role for you!
Who will you work with?
You will report to the Global VP of Channel Sales and collaborate closely with regional partner sales teams to align strategy and execution. Across functions, you will partner with partner success, corporate marketing, and product marketing — working together to develop and deliver plans that strengthen LastPass's position across its strategic partner ecosystem.
What are some of the exciting challenges you will be working on?
- Develop and execute a regional partner marketing strategy that grows incremental partner programme revenue through innovative channel marketing activities
- Build and refine strategic account plans for key partners in NA, EMEA and APAC , translating partner goals into actionable marketing tactics
- Create, localise, and deliver campaigns and content that enable partners to market and sell LastPass effectively to their customers
- Design and execute partner recruitment campaigns that expand LastPass's channel ecosystem across the region
- Produce and curate multi-format content — including webinars, blogs, social, newsletters, emails, and event assets — that supports programme goals and partner engagement
- Track budget ROI, measure campaign effectiveness, and report results against established targets — using data insights to recommend programme adjustments that improve performance
- Represent LastPass at regional trade shows and partner events, building relationships that strengthen the partner community
What does it take to work at LastPass?
- Proven experience in partner or channel marketing within a SaaS organisation , with a track record of driving revenue growth through strategic marketing programmes; security industry experience is a plus
- Proven ability to plan, develop, and execute multi-channel marketing campaigns — including digital, events, content, and co-marketing — with measurable impact
- Proven experience collaborating cross-functionally across sales, product, and corporate marketing teams to align strategy and deliver joint go-to-market plans
- Demonstrated ability to analyse campaign performance, report on ROI, and translate data insights into actionable programme improvements
- Comfortable with regular regional travel, including up to 25% travel within the territory to support partner events, trade shows, and business objectives
- Recognised internally as a self-starter who operates with a growth mindset, contributing to a high-performing team while building partner mindshare independently
- Known for excellent written and verbal communication and influencing skills — clear, confident, and effective at building long-term partner relationships and guiding partners toward shared outcomes
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