Senior Media Manager

Role Description

ROI·DNA is seeking a skilled professional to join our team in the Digital Media department. The ideal candidate will have extensive experience in B2B media buying and a strong understanding of digital marketing strategies.

Qualifications

• 5+ years of experience in B2B media buying
• 3-5 years of experience in media planning or similar
• Must have hands-on experience planning and buying content syndication and direct publisher programs
• Agency experience is preferred but not required
• Client-facing experience and digital marketing experience are a must
• Account Based Marketing (ABM) experience is preferred
• Prior experience working with various content syndication and publishers focused on the B2B market in IT, Security, Fintech, Marketing, Healthcare, and other tech vertical publishers
• Prior experience planning and buying multifaceted programs (such as those that include an event sponsorship plus display banners plus promoted social posts) with publishers such as Forbes, eMarketer, NY Times, IDG, WSJ, SC Media, Financial Times, DarkReading, and similar publications is strongly preferred
• Experience with B2B technology partners is strongly preferred
• Hands-on experience with Integrate and/or Convertr is strongly preferred
• Technically adept with a pulse on trends and innovations within the digital space
• Detail-oriented with strong analytical skills, ability to find opportunities and insights from large amounts of unstructured data
• Strong collaboration skills, able to work with multiple clients and departments to accomplish goals
• Advanced knowledge of digital marketing channels and concepts
• Superb time and project management skills
• Excellent communication – both written and verbal
• Adept at critical thinking to strengthen media initiatives for quality vs. entering a routine process for quantity

Benefits

• 100% remote
• Medical, Dental, Vision, Pre-tax medical & dependent care FSAs
• 401(k) matching program
• 20 days PTO, 11 Paid holidays & 10 Sick days
• Up to 12 weeks of Parental leave
• Monthly stipends for wellness, mobile, and at-home WiFi use
• Pet Insurance
• Quarterly volunteer hours
• Company-paid certifications
• Performance reviews, opportunities for feedback, and 1x1s with anyone you want, whenever you want

Company Description

ROI·DNA is part of Hotwire Global and The Enero Group, a full-service digital marketing agency delivering category-leading solutions to accelerate revenue for leading brands worldwide. Launched in 2009, ROI·DNA is a culture-first company built on doing it right, being inventive, encouraging employees to bring their whole selves, and maintaining a strict zero asshole policy.