Sales Development Representative

Sales Development Representative (SDR)

We are hiring a Sales Development Representative (SDR) to be one of the first dedicated outbound sellers on our Mid-Market team. You will own the top of the funnel for engineering organizations of roughly 0-1,500 employees, researching accounts, opening conversations with VPs of Engineering, CTOs, and Platform leaders, and qualifying opportunities for our Account Executives. This is a high-impact role for someone who wants to learn modern enterprise software sales from the ground up, work directly with a world-class GTM team, and play a foundational role in shaping our Mid-Market motion.

What You'll Do

• Own outbound prospecting into a defined territory of Mid-Market accounts globally.
• Build target account lists in partnership with your Account Executives, leveraging sales tools to identify the right buyers and timing signals.
• Run multi-channel outbound sequences (email, phone, LinkedIn, and creative direct outreach) that earn responses from technical leaders.
• Qualify inbound and outbound opportunities against our ICP, uncover pain, and book qualified discovery meetings for Account Executives.
• Become a credible voice on Factory's product, the agentic coding category, and the technical workflows of modern engineering teams.
• Partner closely with Sales Leadership, Marketing, and Operations to feed back what's working in market and continuously refine messaging, segmentation, and playbooks.
• Maintain disciplined CRM hygiene in Salesforce and contribute to forecasting and pipeline reviews.
• Hit and exceed monthly quotas for qualified meetings and opportunities generated.

What We're Looking For

• 1-3 years of full-time professional experience, ideally including 6+ months in an SDR/BDR/ADR role at a B2B SaaS company (developer tools, infrastructure, or AI is a strong plus).
• A track record of consistently hitting or exceeding outbound quota.
• Excellent written and verbal communication, able to write a cold email a busy CTO will actually open and reply to.
• High intellectual curiosity: you can hold your own in a conversation about CI/CD, code review, agents, or platform engineering after a few weeks of ramp.
• Self-starter mindset; you thrive in ambiguity and don't wait for a playbook to be handed to you.
• Strong organization and a bias toward measurement, you instrument your own funnel and iterate weekly.
• Comfortable working with a modern sales stack: Salesforce, MixMax, LinkedIn Sales Navigator, Gong, Apollo, Clay (or similar).

Nice to Have

• Experience selling into engineering, DevOps, or platform buyers.
• Background as a technical founder, computer science student, or hands-on developer.
• Exposure to Mid-Market or Enterprise sales cycles (multi-stakeholder, technical evaluation).
• Familiarity with AI-native tooling and the developer productivity landscape.

Why Factory

• Be one of the first SDRs on our Mid-Market team with a clear path to Account Executive.
• Work side-by-side with experienced GTM leaders and a product team shipping at a generational pace.
• Sell a product that engineers genuinely love and that delivers measurable, defensible ROI.
• Competitive base plus uncapped variable, meaningful early-stage equity, and full health, dental, and vision benefits.
• Premium hardware, generous learning budget, and team offsites.

The team goes into the office 5 days a week in San Francisco (walking distance to Caltrain). Factory is an equal opportunity employer. We evaluate candidates on merit and do not discriminate on any protected basis.