Director of Sales

Job Description

Job Description

Description:

Department

Sales

Reports To

General Manager

Position Summary

Pierpoint Management is seeking a motivated and relationship-driven Director of Sales to lead hotel sales and catering/event initiatives. The ideal candidate will have hospitality sales experience—particularly in hotel, catering, and event coordination. Hilton experience is a plus. This role focuses on developing business through strategic outreach, client engagement, and maximizing revenue opportunities across extended-stay segments, meetings, and banquets.

Sales & Business Development

• Prospect and secure new business for extended-stay opportunities, banquet events, meetings, and group bookings.
• Conduct 3–4 outside sales calls per week; primary focus will be inside sales prospecting using Hilton sales systems and intelligence reports.
• Build relationships through email and phone outreach.
• Target key business sectors as determined by General Manager.

Event & Group Coordination

• Collaborate with catering vendors and operations teams to ensure seamless event execution.
• Work closely with clients to understand event requirements and deliver tailored solutions.
• Monitor event performance and client satisfaction to encourage repeat business.
• Ensure completion of BEO, paperwork and billing in a timely manner.

Revenue Management

• Develop and implement sales strategies to achieve revenue goals as defined by General Manager.
• Analyze market trends, competitor activity, and client feedback to optimize pricing and packages.
• Prepare forecasts, reports, and performance metrics for management review.

Marketing & Promotion

• Partner with marketing to promote hotel services through campaigns, social media, and community outreach.
• Represent the hotel at networking events and industry functions.

Team Collaboration

• Work closely with front office, leadership, and F&B teams to ensure guest satisfaction.
• Provide training and support to staff on sales techniques and customer service standards.

Requirements:

Qualifications

• Bachelor’s degree in Hospitality, Business, or related field preferred.
• Hotel sales or catering/event experience.
• Hilton experience is a plus.
• Strong communication, negotiation, and organizational skills.
• Proficiency in CRM systems and Microsoft Office Suite.

Physical & Schedule Requirements

• Ability to work flexible hours, including evenings, weekends, and holidays as required by events.
• Ability to travel locally for client meetings and networking events.

Equal Opportunity Statement

Pierpoint Management is an equal opportunity employer. All applicants will be considered for employment regardless of age, color, creed, race, religion, sex, sexual orientation, gender identity or expression, genetic information, marital status, national origin, veteran or disability status, or any other characteristic protected by law. Reasonable accommodations will be provided for qualified individuals with disabilities.