Business Development Representative (BDR)

Assima is a global software company helping enterprise organizations achieve faster digital adoption and greater value from their technology investments. Trusted by many of the world's largest companies, Assima's award-winning platform enables organizations to deliver hyper-realistic training and performance support for complex business applications. As the company continues to expand across Europe, this is an opportunity to play a highly visible role, reporting directly to the CEO and shaping strategic partnerships with some of the world's most influential consulting and transformation firms.

We are hiring a Business Development Representative (BDR) based in the Benelux region to manage the entire sales cycle — from generating new meetings to running opportunities through to closing. This is a commercial role, focused on revenue generation, with SaaS or technology experience considered a strong advantage.

The role is home‑based, with very limited travel. Most prospecting, discovery calls, demos, and sales cycles are delivered via Microsoft Teams .

This position reports directly to the CEO.

Fluent English and Dutch are mandatory.

Key Responsibilities

• Generate new business opportunities across the Benelux region through outbound outreach, inbound follow‑up, and targeted prospecting.
• Manage the full sales cycle: qualification, discovery, demos, proposals, negotiation, and closure.
• Deliver high‑quality virtual demos and presentations via Teams.
• Build strong relationships with prospects at all levels, including senior stakeholders.
• Maintain accurate pipeline management, forecasting, and CRM discipline.
• Work closely with Marketing and Partner teams to maximise lead flow and opportunity creation.
• Represent the company professionally in all customer interactions.

Requirements

Experience & Background

• 3–7+ years in business development, inside sales, or full‑cycle B2B sales.
• Proven success generating meetings and closing deals.
• Experience in SaaS, enterprise software, or technology sales is a strong advantage.
• Confident running virtual sales cycles end‑to‑end.
• Fluent English and Dutch (written and spoken) are essential.

Personal Attributes

• Hungry, ambitious, and target‑driven.
• Strong communicator with excellent relationship‑building skills.
• Confident presenting and selling virtually.
• Organised, disciplined, and able to manage multiple opportunities simultaneously.
• Resilient, proactive, and comfortable in a fast‑moving environment.