Manager, Software Engineering - Growth Platform

Role Description

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. You will be the first engineering manager for the Growth Platform, and you’ll help shape its vision, starting with the Communications capability.

What you’ll do at Figma:

• Build and lead the team:
  • Hire the initial engineers for the Growth Platform’s first team.
  • Set the team’s culture, operating rhythm, and engineering standards.
  • Mentor engineers, create career growth opportunities, and help scale the organization as scope expands.
• Build capabilities that unlock new experiments:
  • Build product capabilities (personalized messaging, self-service publishing, cross-system integrations) that make it easier for teams to run growth experiments without engineering bottlenecks.
• Leverage AI to scale quality and speed:
  • Explore and integrate AI-driven approaches for brand consistency checks, visual quality validation, copy generation, and experiment governance.
• Provide hands-on technical leadership:
  • Guide architecture decisions, review system designs, and make build-vs-integrate choices.
• Partner across the company:
  • Collaborate with Marketing to align on cross-channel messaging.
  • Partner with growth teams to identify platform capability needs.
  • Work with product teams to ensure growth messaging improves the end-user experience.
• Shape the platform vision:
  • Define what to build next based on adoption, impact, and learnings from each phase.

Qualifications

• 3+ years in engineering management, with a strong track record of building and shipping application platforms.
• 7+ years of software engineering experience at the application or product tier.
• Experience driving outsized impact from small changes.
• Demonstrate strategic insight to optimize impact for both longer and short term.
• Ability to operate effectively in ambiguous environments.
• Track record of prioritizing by impact and leveraging existing assets to accelerate.
• Experience working cross-functionally with marketing, product, design, and data.

Requirements

• While it’s not required, it’s an added plus if you also have:
• Experience at a product-led growth company during a period of multi-product expansion.
• Experience building platforms that enable non-engineering teams to run experiments or publish content independently.
• Background in personalization systems, recommendation engines, or ML-driven content selection.
• Experience integrating with customer data platforms or marketing automation systems.
• Familiarity with using AI for quality assurance, brand consistency, or content governance at scale.
• Experience with internationalization (i18n) and localization (l10n) infrastructure.

Benefits

• Figma offers equity to employees, as well as a competitive package of additional benefits, including:
• Health, dental & vision.
• Retirement with company contribution.
• Parental leave & reproductive or family planning support.
• Mental health & wellness benefits.
• Generous PTO and company recharge days.
• Learning & development stipend.
• Work from home stipend and cell phone reimbursement.
• Sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles.

Company Description

At Figma, we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product, and our community to flourish. Figma is an equal opportunity workplace dedicated to equal employment opportunities regardless of various characteristics protected by law.