Sales Development Manager
PipingRock.com
We are looking for a dedicated Inside Sales Representative with a proven sales record to support our growth in the vitamin and supplement category. This role is focused on outstanding B2B sales to brick-and-mortar retailers, including independent natural health food stores.
This is a phone-based sales role responsible for opening new accounts, reactivating inactive retailers, and driving reorders through strong relationship-building and product education. At its core, this role is about turning relationships into growth - opening new doors, nurturing long-term partnerships, and helping our natural retail partners thrive right alongside our brands. Responsibilities:- Proactively outbound call prospective and inactive retail accounts
- Identify and engage store buyers, managers, and owners
- Educate retailers on product benefits, differentiation, and assortment strategy (using compliant claims)
- Open new wholesale accounts and secure opening orders
- Drive reorders, SKU expansion, and promotional participation
- Maintain accurate activity, notes and pipeline in CRM
- Follow a structured call cadence and sales process
- Collaborate with field sales, marketing, and customer service teams
- Stay current on product knowledge, compliance guidelines, and competitive landscape
- Consistently meeting or exceeding new account and revenue targets
- High follow-through and account responsiveness
- Strong reorder rates across assigned accounts
- Growing average order value and SKUs per store
- Natural Products Industry Expertise : Stay informed about trends and innovations in the natural products space, including retail trends, consumer preferences, product categories, and competitive landscape
- Bachelor's degree preferred (BA or BS) or equivalent experience
- 1-3+ years of inside sales, outbound sales, or BRB sales experience
- Experience with supplements, natural CPG, or wellness brands, and a genuine passion for health and nutrition
- Deep understanding of the natural and health food retail channel, including independent retailers, co-ops, and natural chains
- Comfortable making high-volume outbound calls
- Strong phone presence and communication skills
- Ability to explain products clearly and confidently
- Organized, disciplined, and follow-up driven
- Experience using CRM (HubSpot, Salesforce, etc.)
Vacancy posted 2 days ago
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