Partner Marketing Manager

Role Description

The Partner Marketing Manager develops and executes comprehensive integrated marketing plans, programs, and campaigns focused on driving market awareness and engagement, sales readiness, and demand for Connection. Working in direct alignment with a strategic partner (Apple), the Partner Marketing Manager is responsible for supporting revenue goals for Connection and the strategic partner.

• Manage marketing relationship with a Connection strategic partner.
• Develop deep understanding of partner needs, priorities, goals, etc.
• Lead development and management of Connection/strategic partner marketing plan and integrated marketing activities.
• Develop plans that translate goals and priorities into marketing campaigns with tightly coordinated tactical plans that encompass market awareness and engagement, sales readiness and effectiveness, and demand generation across Connection sales segments and industries.
• Own marketing campaigns from ideation to completion.
• Develop and deploy highly effective themes, positioning, and messaging; ensure consistency with company branding for all market-facing materials.
• Oversight for planning, budget, execution, and campaign tracking and reporting.
• Act as a single point of contact for strategic partner to access all of Connection Marketing; coordinate activities with other Connection marketing staff.
• Work closely with Product Management related to vendor consideration and advancing Connection’s relationship with the strategic partner.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or similar discipline.
• Minimum of 8 years experience working in marketing.
• B2B marketing experience, preferably for hardware, software, and/or services in a channel marketing model.
• Proven ability to translate business strategies and objectives into an integrated marketing plan with well-defined goals, solutions, messaging, and coordinated campaigns.
• Demonstrated ability to build and maintain strong working relationships with a track record of successfully influencing stakeholders across the company and a strategic partner organization.
• Experience driving plans from conception through to completion.
• Excellent written and verbal communication skills.
• Metrics-driven marketing mind with an eye for creativity.
• Self-motivated with the ability to work well independently and in a team environment.
• Solid critical thinking and analytical skills.
• Proficient in managing multiple priorities in a fast-paced environment and adhere to aggressive deadlines.
• Knowledge of Microsoft Office products including proficiency in PowerPoint and Word with the ability to utilize Excel spreadsheets.

Requirements

• Applicants must be authorized to work for any employer in the U.S.
• We are unable to sponsor or take over sponsorship of an employment visa at this time.

Benefits

• Supportive teammates and a rewarding career.
• Progressive and competitive compensation, 401k plans, and medical insurance.
• Free therapy visits, mental health coaching and tools, and meditation resources.
• Generous paid time off package including vacation, sick time, Wellness, and Volunteer Time Off days.