Business Development Manager

Lyra Technology Group is a  p rivate  e quity-backed holding company that invests in and  operates industry leading technology service businesses. Our companies are  operated independently by exceptional management teams. Companies that join our group  retain the employees, name, and culture that have made them successful. As a platform of  Evergreen  Services Group , we never divest from businesses we partner with and approach every decision with the goal of driving sustainable and healthy growth over the long term. 

Lyra Technology Group is seeking a Business Development Manager for one of their Operating Companies, Integrated Technology Group. As our Business Development Manager, you'll be the driving force behind that expansion: building ITG's brand presence, owning the full sales lifecycle, and becoming the go-to IT and cybersecurity partner for Richmond's healthcare community. This role presents an opportunity to shape strategy from the ground up — supported by ITG's leadership team, a 14-year track record of consistent growth, and a truly differentiated solution set. Our ideal candidate is a self-motivated, results-driven business development professional who excels in a high-autonomy environment and possesses the tenacity to build territory from the ground up. You have a proven ability to identify and engage key decision-makers, establish credibility quickly, and close substantive deals. Equally effective in face-to-face settings — whether in a healthcare practice or an executive meeting — you bring the same level of polish and precision to digital outreach and prospecting campaigns.

About Integrated Technology Group …

Since 2012, Integrated Technology Group has sought to leverage sound technology solutions to help our clients’ businesses grow. Today, the company stands as a refined, reliable source of technology services that are critical to the function and success of small to mid-size businesses. We continue to grow in staff number, client base, and annual revenue. ITG has exemplified trends of stability that provide a sense of security and excitement to anyone we partner with. At the core of what we do, ITG is a managed IT service provider dedicated to providing reliable day-to-day technical support and helpdesk services — backed by a full suite of solutions including tailored Voice over IP, compliance management, structured voice and data cabling, IT products and services, and physical security.

Your work as a Business Development Manager will include several components:

• Own the full new business development lifecycle, from prospecting and outreach to proposal, negotiation, and close.
• Build ITG's brand presence in the Richmond market through networking events, conferences, direct outreach, and strategic partnerships.
• Identify and prospect new clients using phone, email, LinkedIn Sales Navigator, and in-person networking.
• Develop referral relationships with healthcare consultants, compliance advisors, and other strategic partners.
• Manage and maintain CRM (HubSpot) with accurate pipeline activity, deal stages, and progress tracking.
• Develop deep knowledge of ITG's cybersecurity and HIPAA-compliant solutions to confidently articulate client value.
• Represent ITG at relevant healthcare and technology events in the Richmond area and beyond.
• Report market intelligence back to leadership to help sharpen the Ideal Customer Profile (ICP) and outreach strategy

Our ideal Business Development Manager has the following qualifications:

• 3+ years in business development, sales, or partnerships, ideally in B2B tech, MSP, or a regulated industry.
• Proven track record of managing a full sales pipeline and closing deals independently.
• Strong communication and relationship-building skills, you know how to listen, build trust, and add value.
• Thrives in a high-autonomy environment; self-motivated and goal-driven with minimal handholding needed.
• Comfortable being in the field, this role requires active local networking and in-person relationship building.
Preferred:
• Experience in healthcare IT, HIPAA compliance, or security-first industries.
• Familiarity with managed services, recurring revenue models, or MSP sales cycles.
• Existing network in the Richmond, VA healthcare or business community.

The targeted base compensation for this role is $80,000-$90,000 and will operate in a hybrid model out of Roanoke, VA. If you're motivated by meaningful client relationships, strategic selling, and a dynamic work environment—we want to hear from you.