Head of Marketing & Business Strategy

As the company continues to grow, they are looking for a Marketing Strategy Manager who will take full ownership of brand and marketing initiatives, shape positioning, and drive marketing execution across multiple channels. This role plays a key part in defining and amplifying the company’s market presence, ensuring consistency of messaging, and driving demand generation efforts that directly support business growth.

This is an opportunity for someone who thrives in a fast-paced, high-growth environment and wants to have real ownership over brand direction, marketing strategy, and execution impact.

Brand Strategy and Identity — Build and own the brand guide: visual identity, voice, tone, messaging, and positioning.

• CEO Personal Brand Management — Own and execute Gill's social media presence across all platforms.
• Social Media Management — Manage all Limitless Agency channels: Instagram, YouTube, Facebook, TikTok, LinkedIn, and any new platforms we expand into.
• Paid Media and Acquisition Strategy — Lead paid advertising strategy and media buying on Facebook, Instagram, and YouTube.
• Organic Growth and Lead Generation — Build an organic content strategy that attracts, nurtures, and converts ideal clients.
• Video Post-Production Oversight — Partner with the video team to ensure all content meets elite production standards.
• Offer and Front-End Funnel Refinement — Continuously improve the front-end offer, funnel messaging, and conversion architecture.
• Creative Strategy and Campaign Development — Develop full campaign concepts from hook to conversion.
• Overall Marketing Strategy — Own the quarterly marketing roadmap, channel strategy, KPI tracking, and budget allocation.
• Brand Prestige and Market Positioning — Ensure Limitless Agency is positioned as the premier brand in the agency coaching space.
• GHL and Marketing Tech Stack — Leverage GoHighLevel and marketing automation tools to manage campaigns, workflows, and CRM data.

3 to 5+ years of experience in branding, social media marketing, and marketing management with a proven track record of real results.

• Deep understanding of brand strategy — you know how to build a brand from the inside out and protect brand equity at every touchpoint.
• Hands-on paid media and media buying experience on Facebook/Instagram and YouTube.
• Proven organic lead generation experience — you have built and scaled organic social presence that actually drives pipeline, not vanity metrics.
• Creative strategist mindset — you can develop full campaign concepts from scratch including hooks, angles, scripts, and visual direction.
• Multi-platform social media mastery across Instagram, YouTube, Facebook, TikTok, and LinkedIn.
• Video content and post-production direction experience — you can give clear creative direction on editing, hooks, pacing, and visual quality.
• Analytics and data literacy — you make decisions based on data and can translate numbers into actionable strategy.
• Experience in the high-ticket B2B, coaching, or consulting space is a significant advantage.

65,000 to $100,000 On-Target Earnings plus performance bonus.

• Full creative ownership over a growing brand in a fast-expanding company.
• High-performance office culture in Tampa, FL at Rocky Point.
• Health - Vision, dental, medical.