Senior Manager, Partner Marketing
Wiz
Role Description
The Senior Manager, Partner Marketing AMER is a strategic leadership role responsible for defining and driving the "with, to, and through" partner marketing strategy across the US and Canada. This role is responsible for leading a team of Partner Marketing Managers to deliver measurable pipeline growth through our ecosystem of Distributors, National Resellers, Global System Integrators, and Service partners. The ideal candidate is a seasoned leader who can bridge the gap between high-level corporate strategy and regional execution, while building the operational infrastructure to scale—including the management of a distribution model as that evolves.
What You’ll Do
- Regional Strategy & Leadership: Define the annual and quarterly partner marketing strategy for the AMER region, ensuring alignment with Nationals and Regional Partner Sales leadership and Global Revenue Marketing objectives. Collaborate with Partner Marketing lead on GSI strategy in the AMER region.
- People Management: Lead, coach, and develop a team of Regional Partner Marketing Managers, ensuring high-quality "Executive Ready" deliverables, strategic overlay and execution across the team.
- Distribution Management: Serve as the primary architect and manager for the distribution model (upon introduction), overseeing distributor marketing strategy, performance, MDF allocation, and ROI.
- GTM Alignment: Partner closely with AMER Partner Sales and Field Marketing to ensure partner programs and campaigns are directly contributing to regional pipeline targets and KPIs.
- Budget & Resource Allocation: Oversee the AMER partner marketing budget, ensuring strategic investment across Premier partners, regions and maintaining strict accountability for spend and accruals in collaboration with the Director, Partner Marketing.
- Executive Communication: Act as the primary point of contact for AMER partner marketing, ensuring leadership visibility into regional strategy, budget management, and the sourced pipeline impact across our AMER Partner ecosystem.
- Operational Excellence: Standardize campaigns and event playbooks across the region to ensure a consistent, sophisticated "Wiz" brand experience for all partners.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
- 8–12 years of experience in partner/channel marketing, with at least 3+ years in a people management role.
- Proven track record of managing marketing through Distributors, National Resellers and Global System Integrators.
- Prior experience managing or launching a 2-tier distribution marketing model is highly preferred.
- Deep expertise in the B2B SaaS/Enterprise technology landscape; Cybersecurity or Cloud security background is a bonus.
Skills & Competencies
- Strategic Architect: Ability to turn complex business goals into actionable marketing blueprints for a regional team.
- Leadership & Coaching: Demonstrated ability to up-level a team’s "Executive Readiness" and strategic thinking.
- Analytical Rigor: Proficiency in Salesforce, Looker, and marketing automation to track full-funnel partner impact.
- Conflict Resolution: Ability to manage the "noise" and competing priorities between Sales, Partners, and Corporate stakeholders.
- Operational Scaling: Experience building processes that allow a marketing function to stay "lock-step" with rapid sales growth.
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