Business Development Lead

Job Description

Business Development Lead

\n

RunGUIDE.ai | Business Development • GTM • Pipeline Generation

\n

\n

GUIDE is building the next generation of AI-Native Workflow Automation for the enterprise. We’re hiring a resourceful, commercially minded Business Development Lead who can combine strategic thinking with hands-on execution.

\n

\n

We know who our ideal customers are . The opportunity is to determine where to find them, how to reach them, what gets their attention, and which channels consistently generate qualified opportunities, and then execute against those opportunities.

\n

\n

About the Role

\n

This is not a traditional SDR/BDR role. We’re looking for someone who enjoys finding opportunities that don’t come with a playbook, testing ideas, building relationships, and turning what works into a repeatable approach. You thrive on figuring out who to contact, where to find them, how to get their attention, and succeed on reaching them .

\n

\n

What You'll Do

\n

You’ll work closely with Sales and Marketing to develop and execute our GTM strategy.

\n

\n
• Targeting & Prospecting: Identify the right accounts and people, research where they can be reached, and develop creative ways to start conversations.
\n
• Pipeline Generation: Create qualified opportunities through outbound, referrals, partnerships, social, phone, and other channels you identify.
\n
• CRM and Opportunity Management: Maintain disciplined follow-through and keep Salesforce updated to ensure Sales, Marketing and the broader team always knows where relationships and opportunities stand, what happened and what needs to happen next.
\n
• Events & Industry: Turn our existing event investments into pipeline. Identify and engage relevant attendees before events and develop disciplined follow-up afterward to turn relationships into meetings, opportunities, and revenue.
\n
• GTM Experimentation: Test new markets, messages, channels, partnerships, and approaches. Measure results, learn quickly, and double down on what works.
\n
• Sales & Marketing Partnership: Work closely with Sales and Marketing on targeting, messaging, campaigns, events, account strategy, follow-up, and pipeline conversion. Work in tandem with AEs to turn prospect conversations to qualified opportunities.
\n
• Market Intelligence: Bring what you learn from prospects, customers, events, and the market back to the team and help shape where we go next.
\n

\n

\n

What We're Looking For

\n

\n
• High energy, organized, entrepreneurial mindset.
\n
• Strong and proven prospecting instincts.
\n
• 7+ years of experience in business development, sales, partnerships, or GTM roles.
\n
• A creative and entrepreneurial approach to finding and engaging customers.
\n
• Comfortable picking up the phone, sending the email, making the introduction, or walking up to someone at an event.
\n
• Demonstrated success developing strategy and personally executing against it.
\n
• Curious, analytical, resourceful, and comfortable experimenting. We want someone who can think outside the box.
\n
• Strong communication and relationship-building skills.
\n
• Comfortable working in a fast-moving environment.
\n
• Experience selling or growing RPA or automation solutions (e.g., UiPath, Prism, Automation Anywhere), AI/ML tools, or enterprise workflow systems a plus.
\n
• Attention to detail a must.
\n
• Startup or emerging technology experience a must.
\n
• Bachelor’s Degree required.
\n

\n

\n

What Success Looks Like

\n

You help GUIDE find new paths to our customers, create meaningful conversations, generate qualified pipeline, and turn successful ideas into repeatable GTM plays.

\n

\n

If you like figuring out “Who should we talk to? Where are they? What's the best way to reach them? What should we try next?” and then actually doing the work, let's have a conversation.