Sales Development Representative
$100kKaizen Labs
About Us
Government technology has failed the public for decades, and Americans have been conditioned to expect websites from the 90s for essential public services.
Kaizen exists to strengthen trust in American public services by building technology that residents and public servants are proud to use. We partner with local, state, and federal agencies to replace legacy systems with modern, AI-native software that is worthy of the people they serve. We started in outdoor recreation, and now we're building toward something much larger the software layer that powers how Americans access any government service.
Our platform already reaches 40 million residents across 50+ agencies in 17 states.
Founded in 2022 and based in New York City, Kaizen has raised $35 million from NEA, a16z, Accel, 776, and Carpenter Capital. We're builders, designers, and operators who believe that beautifully designed software shouldn't be a luxury in government. It's how you earn trust back.
The Role
Most government agencies are still running on legacy software built before smartphones existed - and the residents who depend on those services feel it every day. Kaizen is changing that, but closing deals with public sector agencies is a long game: multi-stakeholder, relationship-driven, and high-touch from the very first conversation. This SDR role exists to build the top of that funnel - identifying the right agencies, opening the right doors, and handing off qualified opportunities to our Account Executives. It's an early-career role with real ownership and a direct line to revenue.
Location
This is a hybrid role based out of our New York City HQ. Candidates must reside in New York or be able to commute to New York City to work out of our office at least three times a week (Tuesdays - Thursdays). Expect travel to be 25-50% for conferences and in-person meetings.
What You'll Do
Own outbound prospecting across your territory - research target agencies, identify champions, and build pipeline from scratch through cold outreach, LinkedIn, and conference presence
Qualify inbound leads and route them efficiently, ensuring AEs have the context they need to run a strong first meeting
Run high-volume, personalized outreach sequences across email, phone, and LinkedIn - adapting your approach based on what resonates with public sector buyers
Partner closely with AEs to align on territory strategy, share intel from early conversations, and refine messaging based on what's working in the field
Represent Kaizen at industry conferences and virtual events, building relationships with government decision-makers before a formal sales process begins
Maintain rigorous CRM hygiene so pipeline visibility is always accurate and the team can act on real data
Surface patterns from prospect conversations - what objections come up, what excites people, what's changing in the market - and bring those insights back to the GTM team
What You'll Bring
13 years of outbound sales or prospecting experience, ideally in a SaaS or high-growth startup environment
A track record of hitting or exceeding pipeline targets through self-directed outbound activity - not waiting for leads to come to you
Strong written and verbal communication skills with the ability to tailor messaging to different buyers and contexts
Comfort with sales tools: CRM (Salesforce preferred), sequencing platforms (Outreach or similar), LinkedIn Sales Navigator
High EQ and genuine curiosity about the people you're talking to - government buyers respond to reps who take the time to understand their world
Strong Candidates May Also...
Have prior exposure to SLED (state, local, and education) sales or government-adjacent markets
Have experience booking meetings through multi-channel sequences, including phone, and can speak to what worked
Be energized by the idea of growing into a full-cycle AE role over time
What Kaizen Offers
Health & Insurance
Comprehensive medical through Oxford/United Gold and Platinum PPO plans, with 85% of premiums covered on the Platinum plan and a $0 employee premium option. Dental through Guardian PPO and vision through Beam, with 99% of employee premiums covered and 50% for dependents.
$100,000 in fully paid life insurance. FSA and Dependent Care FSA. 401(k) access through Guideline.
Family & Time Off
16 weeks of fully paid parental leave for birthing parents. 10 weeks fully paid for non-birthing parents.
Unlimited PTO, closed for all federal holidays, and company-wide winter break the week of Christmas.
Office & Remote Setup
Up to $750 one-time home office or desk setup stipend for NYC-based employees. $500 for remote employees.
$50/month commuter benefit (company contribution).
Expensed lunch 3x a week while in the office.
Company-provided laptop.
Wellness
Fully covered gym membership at Grindhouse right across the street from our office at 47 W 17th St (and in Williamsburg). A $225/month value, on us. For remote employees, $100/month dedicated to gym or physical fitness reimbursement.
$300/quarter pet care stipend.
Stipends
$100/month utility stipend.
$500/year professional development.
$250/year recreation.
Kaizen is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local law. If you need an accommodation during the interview process, email us at View email address on click.appcast.io.
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