Sales Development (SDR)
Silna Health
Sales Development Representative
Healthcare is obsessed with optimizing a broken system. We're making sure it never breaks.
Silna Health attacks the root cause of denied claims: the fragmented, incompatible systems that govern prior authorizations, eligibility verification, and benefit checks, turning workflows that used to take days into decisions made in minutes, before care is ever delivered.
We work across behavioral health, physical health, ambulatory care, and post-acute care, where administrative failure doesn't just cost money; it can delay or deny patient access entirely. We're backed by Accel and Bain Capital Ventures, and we're building fast.
The Opportunity
As Silna experiences explosive growth, we're seeking a hungry and driven Sales Development Representative to join our team in NYC. This is a ground-floor opportunity to build our lead generation engine and be the foundation of our sales success as we transform how healthcare providers clear patients for care.
Reporting directly to our Account Executive, you'll own the top of our sales funnel, develop and execute prospecting strategies, and contribute to defining our lead qualification process. This role demands someone who thrives on the grind, obsesses over continuous improvement, and approaches each day with relentless energy.
Key Responsibilities
Prospecting & Lead Generation
Execute multi-channel outreach campaigns (email, phone, LinkedIn, events)
Research and identify ideal customer profiles across clinics, practices, and health systems
Build and maintain comprehensive prospect databases using CRM and sales intelligence tools
Generate qualified meetings and demos for the Account Executive team
Pipeline Development
Qualify prospects based on fit, need, and buying authority
Nurture leads through strategic follow-up sequences until ready for handoff
Track and optimize key metrics: calls made, emails sent, meetings scheduled, conversion rates
Collaborate with marketing to refine messaging and campaign effectiveness
Process Building & Optimization
Develop and refine SDR playbooks, scripts, and qualification frameworks
Test new prospecting channels and techniques to improve results
Analyze what's working and iterate on approaches daily
Create templates and workflows that can scale with team growth
Market Intelligence
Stay current on healthcare industry trends and pain points
Research competitor solutions and positioning
Provide feedback on prospect objections and market insights
What Sets You Apart
Experience & Skills
- 1+ year in sales development, lead generation, or high-activity sales roles
- Proven track record of consistently hitting or exceeding quota
- Strong written and verbal communication skills with healthcare professionals
- Ability to articulate value propositions clearly and compellingly
Character & Mindset
Relentless hunger and drive to be a top performer every single day
Growth obsession - constantly seeking ways to improve performance and learn new skills
Resilience and grit - thrives on overcoming rejection and obstacles
Process-oriented - disciplined about tracking activities and optimizing approaches
Ownership mentality - takes full accountability for results and pipeline contribution
This role is perfect for someone who wakes up every morning ready to outwork yesterday's version of themselves. If you're obsessed with the grind, hungry for growth, and want to be instrumental in building something transformative in healthcare, we want to talk to you.
What We Offer
- A rapid-paced work environment with an incredibly enthusiastic and motivated team.
- The opportunity to work with customers that actually love the product.
- The ability to work on a technology that is materially improving health outcomes
- Competitive compensation and benefits package
- 401k
- Unlimited PTO
Location
This position is based in our New York City office.
Silna Health
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