Manager/Senior Manager - Partner Marketing

Role Description

We are looking for a Manager, Partner Marketing to serve as the bridge between our Strategic Partnership team and our global marketing engine. While our Partnership Directors focus on signing new alliances, you will be responsible for making those alliances famous and profitable.

You will own the "Go-to-Market" strategy for our partners, designing co-marketing campaigns, running high-impact events, and creating the enablement tools that help partners—and our own sellers—convert leads into customers.

Key Responsibilities

• Co-Marketing & Strategy
  • Act as the dedicated marketing lead for the Strategic Partnership team, aligning marketing initiatives with overall partnership revenue goals.
  • Develop and execute integrated co-marketing plans with key partners (VC firms, PE firms, HR Tech platforms, and Neo-banks) to drive brand awareness and lead generation.
  • Lead the execution of webinars, whitepapers, and digital campaigns that highlight the combined value proposition of Multiplier and our partners.
• Event Execution & Pipeline Generation
  • Plan and host exclusive physical and virtual events, from intimate executive roundtables to large-scale partner summits.
  • Take accountability for the "Partner-Sourced Pipeline" metric, ensuring that every marketing activity has a clear path to SQL (Sales Qualified Lead) conversion.
  • Manage the partner marketing budget, ensuring high ROI on co-sponsored events and sponsorships.
• Seller Activation & Enablement
  • Run "Seller Activation" programs to educate Multiplier’s internal sales team on how to leverage our partners to close deals faster.
  • Collaborate with the Design and Content teams to build co-branded "Sales Plays," pitch decks, and one-pagers that empower partners to sell Multiplier effectively.
  • Identify and produce joint case studies and testimonials that showcase successful customer outcomes through our partner ecosystem.
• Optimization & Reporting
  • Monitor the performance of all co-marketing activities, providing monthly reports on lead volume, conversion rates, and partner engagement.
  • Regularly sync with the Sales and Product teams to ensure our partner messaging stays ahead of market trends and competitor moves.

Qualifications

• 4+ years of experience in Partner Marketing, Field Marketing, or Demand Generation within the B2B SaaS space.
• Proven track record of running successful co-marketing campaigns that resulted in measurable pipeline growth.
• Experience using CRM tools (HubSpot/Salesforce) and marketing automation platforms to track lead attribution.
• Excellent project management skills—you can juggle multiple partner launches simultaneously without breaking a sweat.
• Exceptional communication and presentation skills.

Requirements

• This role is fully remote.
• At Multiplier, we don't just talk about the future of work—we live it.