GTM Lead, AI

What You’ll Do Own full-cycle sales (0 → 1 → expansion) Build pipeline across AI labs, creative AI apps, and research teams Run sharp, consultative sales processes across: ML / research teams product + creative leaders Turn ambiguous problems (“this feels off”) into clear, scoped deals Sell across: dataset creation benchmarking + evaluation programs ongoing quality systems Close pilots → expand into long-term programs Drive repeat revenue through strong outcomes Own early GTM: turn conversations into positioning + messaging identify wedge use cases build repeatable sales motions Contribute to distribution: turn work into case studies, benchmarks, and social proof feed insights into launches and inbound Feed learnings back into product + GTM Help establish Contra Labs as the authority on creative evaluation What You’re Selling AI teams today can measure accuracy. They can’t measure taste. Customers come to us to answer: Why does this output feel wrong? How do we evaluate design, layout, UX, or intent? How do we calibrate human judgment at scale? How do we track creative quality over time? You help them solve this — and make Contra Labs the answer. About You Founding AE / GTM operator — you build, not just execute You create pipeline and momentum, not wait for it Comfortable selling ambiguous, non-binary value (quality, taste, experience) Strong at: discovery + framing messy problems running sharp, unscripted conversations closing complex, non-obvious deals Can operate across: technical buyers (ML, research) creative stakeholders (design, product) You think beyond the deal: patterns → positioning conversations → repeatable GTM High ownership, low ego, moves fast Experience Experience selling into: AI / ML teams dev tools creative tooling Experience in early-stage or ambiguous environments (0→1 or close) Familiar with (or excited to learn): preference-based evaluation calibration, benchmarking, quality systems Comfortable building and executing from scratch: pipeline messaging + sales materials early pricing / packaging Requirements Based in San Francisco, CA Comp Salary: base: $225-300k OTE: $500k+ Medical, Dental, Vision Benefits 401k Matching We will provide you with a company laptop on your start date #J-18808-Ljbffr ConTra