Senior Account Executive

Senior Account Executive

Informed by data, our passionate team strives to deliver Hero Moments for our clients' brands in the final mile of the retail customer journey. We're looking for a Senior Account Executive to work on project management and activation of a major CPG client's shopper marketing programs through regional grocery retailers, as well as maintain and manage key brand/retailer initiatives. Please note, this is not a sales role. Candidates must reside in a commutable distance from the Publicis office in Atlanta, Chicago or New York for a hybrid work schedule.

PRIMARY RESPONSIBILITIES:

• Manage and coordinate the activation and implementation of retail media, working with investment and internal AdOps teams to ensure on-time launches and accurate reporting
• Develop proficiency with internal and external file databases, status documents, and internal budget tracking tools
• Maintain productive interaction with support departments (i.e., answer questions/provide direction) to keep projects moving forward
• Lead, compile, and author recap reports detailing campaign performance and action items
• Produce and author meeting recaps for weekly client calls, ensuring all internal and client teams are aware of ongoing and new project updates
• Develop knowledge of assigned brand or retailer brand positioning(s), short and long term goals, consumer/shopper targets and marketing strategies
• Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.)
• Independently manage projects effectively from start to finish, within Asana
• Manage budgets in client systems, completing programs within estimated hours and costs
• Manage electronic job jackets/billing information
• Develop your proficiency across all Mars internal workflow and financial management systems
• Work effectively and efficiently with various internal departments
• Maintain and update team reports, including weekly status, project management tools, etc.
• All other duties as assigned by Manager

SKILL SETS REQUIRED:

• Bachelor's degree in advertising, marketing, business or related field
• Minimum of 3 years of media planning or execution, preferably agency experience
• Knowledge of self- and managed-service retail search strategy and execution (Criteo, CitrusAd, Pacvue, Kenshoo, Google, etc.) and/or programmatic preferred
• Strong computer skills and proficiency in Word, Excel and PowerPoint
• Ability to manage time, adhere to strict timelines and work well under pressure
• Detail orientation and ability to multitask across fluid workload
• Proactive nature in the seeking of work/responsibility
• Dependability in execution of work and as member of assigned team
• Enthusiastic, "can do" attitude in accepting work/new challenges
• Desire to learn all aspects of the Shopper Marketing discipline
• Effective interpersonal skills working well across functions
• Conscientious work ethic

Compensation Range: USD $66,120.00 - USD $87,000.00/Annually.